How it works
A board costs the restaurant nothing because six businesses paid for it
That is the entire mechanism. Everything below is detail.
A restaurant hosts a free board
They choose a size and a mount, and agree to keep it visible for 12 months. Nothing to pay at any point.
6 local businesses sponsor the Menu board
One sponsor per category, prepaid for a year.
We manufacture and install
The board is made to order with the host's logo and the six ads printed on. We fit it — French cleat on the wall, or a weighted easel on the floor.
Sponsors can track response
Every sponsor can put a QR code on their ad to help track the response.
Anatomy
What is actually on the board
Nearly two thirds of the board is the restaurant's to write on. The rest is what pays for it.
Sample board — artwork shown for illustration
If you run the restaurant
You are getting a free sign and giving up the bottom strip.
- No cost, no rental, no renewal fee
- Your logo at the top
- Veto over any sponsor you do not want
- We install it and we take it away
If you run a local business
Sponsors get exposure by greeting every customer who enters the restaurant.
- One business per category on that board
- Named restaurant, known before you pay
- Artwork designed and approved before print
- Photo of the ad on the finished board
Straight answer
What this is not
Not a lead generator
Nobody can promise you calls from a sign. This is presence and repetition in a small area, the way a good sign has always worked.
Not a measured channel
Unless we agree to put a QR code on your ad, there is no tracking pixel on a piece of printed board. We would rather say that than invent a number.
Not a long contract
One prepaid year, then it ends unless you decide otherwise. Nothing renews on its own.
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